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I found the entire idea incredibly fun and purely brilliant! The perfume line caters to the demands of just about every shopper out there offering scents ranging from sweet to feminine to youthful to edgy. We all tend to make our fragrance a significant part of our overall image, thus having a special meaning, representation and memory attached makes it that much more special.

Guests at the launch event were assisted by welcoming flight attendants and given a chance to fill out forms for a possibility of winning a trip to Paris, France! The perfume remained at Henri Bendel for a full week complemented by fun events where visitors could listen to Gerald Ghislain himself talk about his creative process of crafting the Scent of Departure.


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